Everybody and their mother wants to learn internet marketing strategies today. And for good reason, being a skillful internet marketer can be worth a seven or even a 8 figure annual income. But learning how to be a master online marketer, is one of the hardest things you will ever do…No BS! But there are ways you can shorten the large learning curve drastically…if you’re serious. I’m talking about getting yourself a personal internet marketing coach/mentor.
And finally, you’ll get much-needed encouragement. Many beginning online marketers are surrounded by skeptical friends and family members. It can be tough to keep up the vision in the fact of such opposition. Your technology coach will be able to stay focused on what you want to accomplish.
Effective technology coach supplies solutions for questions like these: “What’s holding me back? Does my business need to expand, make more sales, or reduce expenses? Perhaps you need help identifying your problem or understanding why you feel exhausted and frustrated by a business that promised to be a success if you just kept at it and “gave it your all.” Perhaps you simply feel “stuck” in your own business.
There are 40,000 people a month looking for a marketing coach, 200,000 a month looking for a life coach, and many looking for other types of coaching. Getting coaching clients should be easy with that many people looking. The problem has been three-fold for most coaches, they’ve been saying the wrong things, they haven’t gotten their message out to enough people, and they haven’t been getting it in front of those 10’s of thousand that ARE looking.
I present all my clients with a marketing binder at our second meeting. It contains a first draft of their marketing plan, articles that I think will help them with their efforts, and worksheets to keep track of their successes and challenges. While your binder doesn’t have to be as elaborate, it’s smart to have one place to collect all your ideas and plans. Print out relevant blog posts and articles, keep contact info for potential collaborators, list ideas for speeches or seminars and keep a list of referral sources.
Make sure those dreams were things that meant something to you emotionally. Things that you had not been able to achieve in your normal routine and might not achieve in quite some time without the extra time and money networking is going to bring you.
Another choice would be in finding, hiring and listening to an article marketing coach. Unfortunately there is a lot of misinformation out there about how to write in market your articles. One of the reasons I think this is true is that there are three types of coaches or teachers on the Internet.
When I’d visit some of the local coaching organizations I’d hear other coaches talking about not making more than a few hundred dollars a year, not charging more than a hundred dollars a month for hours of work, and some even laughing at the speaker who was telling them how to make hundreds of dollars per hour, and thousands per month easily. They just didn’t believe that a coach, at least anyone in that group, could possibly make the kind of money that the speaker was telling them was possible. Sometimes their belief systems was keeping them from even trying those things, after all, they hadn’t seen any of those results.
Wooden writes in his autobiography that after winning his 10th and last championship in 1975 that he was walking off the court and a fan came up to congratulate him. Wooden recounts that the fan said these resounding words to him, “Great win coach, this makes up for letting us down last year”. How strong is the legacy of THE Coach? Steve Lavin (fired from UCLA in 2003), has called this post-Wooden phenomenon a “pathology,” and believes that every basketball coach will eventually be fired or forced out from UCLA.
Your business coach must have proven track record. Look for coaches who have managed their own business and who were successful in this field. These people can surely offer you with tips, techniques, and even personal stories as to how they were able to reach the top. These are what you exactly need to jumpstart your business and later on, grow it exponentially.
You’d be surprised how many businesses suffer from issues that can be traced back to the beginning phases: A weak product idea, lack of market research, a poorly conceived message-to-market, unfocused advertising, or an inability to deliver products in a timely manner. A qualified marketing coach can help you track down the culprit and give you a game plan that will fix the problem.
Tom Landry, former coach of the Dallas Cowboys once said, “My job is to make the guys do what they don’t want to do, so they can be who they’ve always wanted to be.” Often that’s my job as an organizing consultant! Successful people make a habit of doing what failures don’t like to do — and that frequently includes getting organized!
Hiring an Internet marketing coach is one of the best investments you can make with your online business. Depending on who you hire, their fees are generally quite expensive. But the bottom line is, will hiring an Internet marketing coach really make a difference to your online business and help make you more money?